The simplicity of homemade:
cute sweet treats.
The redesign of Valerie & Me's topping labels evokes desire, creates an appetite appeal for the product, and immerses consumers in its creaminess. The use of images showcases the product from various visual perspectives. 
A graphic code of patterns is introduced to establish a unique identity for each flavour, communicating the essence of a completely natural, healthy, homemade product made with love.
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